North Oak’s branding encapsulates the simple goal of the project: to cast a young, modern, and professional perspective on an established, nature-driven environment. Ultimately, the North Oak campaign aims to appeal to young home-buyers seeking to bridge all the conveniences of a condo lifestyle with a love of nature. Aligned with it's tagline: Nature Adjacent. Lifestyle Inspired.

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With the timing of this launch taking place during the Pandemic, we helped host and produce a Live Launch Event for the project, over-subscribing the project within an hour of being on air. We pre-sold tower B which launched just two months later, with all the interest and eager purchasers who didn't want to miss out on North Oak Condos at Oakvillage.